Vi-Crunch Crashes SnapChat

Overwhelming Response To Vi Crunch Launch Crashes Snapchat
Press Release | 8/27/2013

LOS ANGELES, Aug. 23, 2013 — ViSalus, the leading weight-loss and fitness Challenge platform, inspired thousands of attendees at its Vitality Conference in Orlando to download Snapchat for clues about the company’s latest product launch. The ViSalus internal social team – whose initiatives continue to break new ground in the direct selling industry – utilized the popular photo-video sharing app to engage its independent Promoters in learning more about the patent-pending Vi Crunch Protein Super Cereal. The response was overwhelming with nearly three thousand downloading Snapchat in the first 24 hours – crashing the app twice.
The ViSalus social team created simple, fun videos starring the internal staff that demonstrated a “crunch” sound, from crushing a can to doing a stomach crunch, to tease the Vi Crunch Protein Super Cereal.

“We continue to try to meet our customers where they are. Their active social engagement on burgeoning social networking platforms, like Snapchat, demonstrates they are a unique audience on the cutting edge of communication,” said Blake Mallen, ViSalus Co-Founder and Chief Marketing Office. “We are thrilled that the launch of Vi Crunch Protein Super Cereal, which we kept under wraps for two years, clearly inspired and excited them.”

Visalus Vitality Event Orlando Florida 2013

Visalus Vitality Event Orlando Florida 2013

Visalus is gearing up for one of the largest product launches in their company history.

Here in Orlando Florida, we will see some major
Enhancements from the technology and marketing
End of the spectrum.

Due to some of the recent shifts in the marketplace
And so many competitors copycatting the weight loss
Challenge / Shake mix aspect of marketing tactic,
I feel like Visalus has been forced to innovate yet another angle and another edge over their competitors.

At the time of this writing, Visalus hasn’t yet released the news of their new product launch to the public.

Owners & co-Founders Blake Mallen & Nick Sarnicola
Have said that when the news hits, it will be the boom
Heard around the industry.

The “Vitality Event” is compared to the Superbowl in
The Visalus world. Major roll outs have been saved until

According to some pretty credible sources, the volume
In Visalus will be considerably more steady immediately
Following the new product roll outs.

We are awaiting anticipation. For more information, visit my site about the newest
product that we just launched