Winning with Facebook & YouTube in 2014 (part 1 of 3)
Everyday, I get emails and calls from people who complain about how in the past, they’ve shot a few videos or posted an article on their blog and they didn’t see the kind of results that they were expecting.
This is usally when I have the “expectation chat” with someone.
Let’s put things into context and assume the conversation were about farming. If one day, a farmer went out into an empty field and planted a few dozen corn kernels, would that mean he would have a few miles of corn when harvest season arrived??
It’s about consistency and frequency.
Let’s take a look at each of these words. According the dictionary, the word consistency means: “firmness of constitution or character”
The word Frequency means: “the number of times that something happens during a particular period”
The point here is, you can’t expect miracles with just 1 or 2 videos. Show me the person who shoots 1 or 2 really professionally produced videos with all the cool intros and graphics versus the person who uploads a dozen videos from their smartphone with no fancy bells or whistles and you’ll see the smartphone person generate way more leads than 1 hit wonder.
How often you post it and WHEN you post that video or article will determine how well it will perform in this very competitive marketing space flooded with millions and millions of other articles, blogs, videos, emails, texts, pictures, etc…
So the first step is to figure out how frequently you will be posting videos or articles on your blog, facebook fan page, etc…
[In a later article I’ll give you a few pointers on how to make sure your video is
as effective as possible. Or you can just access that information by checking out
this course ASAP]
Next, make a decision to be consistent with that frequency. If you make a decision to post every Monday, Wednesday, and Friday… BE CONSISTENT WITH THAT. Deciding WHAT to post is another story, I usually use “Lead Generation Mastery” to teach my new clients how to get some “Fast Start Momentum” using a few simple tricks.
Even if you set a goal to shoot 1 video a month, be consistent with that frequency!
You don’t know how many times I’ve seen people say that they are gonna shoot videos and upload EVERY DAY of their “90 day Challenge” (or anything similar) only to see them roll out the first video announcing their daily VLOG and the 2nd video usually comes in a few weeks later apologizing for not posting or being consistent with their video logs. Again and again and again, the same story.
Go & do a search on youtube and you’ll quickly understand exactly what I’m saying.
So, today’s message boils down to Consistency and Frequency.
Be consistently frequent!
KiLL iT Nation Podcast: http://killitwithelias.com/how-to-suck-leads-out-of-youtube-videos-like-a-bad-habit-part-1/
***If you are sick and tired of your upline telling you the same ol, same ol story that doesn’t work or doesn’t bring you new & qualified prospects then make sure you take a look at the course I’ve suggested to my clients time and time again.****