Seems like the cool thing nowdays is the amount of
people that follow you on twitter, instagram, Facebook,
Yet, why is it that I am still bombarded by tons of questions
from people that I coach who have 200 times the amount of
traffic / followers that I have??
Well, it’s simple.
Traffic / Followers doesn’t directly convert into sales.
You might have 30,000 followers on InstaGram yet
only 2 will actually purchase from you in any type
of eCommerce transaction.
Make sure you keep the main thing, the main thing.
If you are trying to make money in Business, be sure
to keep that as your focus.
Don’t get caught up in the hype of millions of followers
on all these different social media outlets just because everyone else is doing it.
I spoke on the phone during a coaching session just recently
to a lady in her 50’s that wanted to know how to start
killing it on Instagram.
I asked her what kind of demographic she was going after.
I asked her… Do you know what kind of demographic gravitates
to Instagram?? She giggled and said “not a clue”.
I said, “Absolutely, without a doubt NOT the demographic
you just mentioned to me”. There was silence on the phone for
a few seconds as she realized she would have been barking up
a wrong tree while going broke in the meantime.
So I shifted her into a different marketing medium in Social
Media and she started generating leads almost overnight.
Case in point. I have a very good friend who has over 10,000
followers on instagram yet will most likely get evicted from
his home this week because he’s so freakin broke.
Who’s winning there. Certainly not him.
Could he start winning??! SURE.
For example, I’m on Instagram. Currently, I have
about 1,200 something followers. Am I expecting to
make money from my followers? you’re damn right.
Do I care if they “like” my photo? hhmmm.. well, that would
be cool if they did but I could give a crap.
Do I care if they end up in my marketing funnel because
I added some type of value to their life?! YES.
Stay focused on what your goals are, and the followers
that REALLY MATTER will come.
until next time, kill it in your MLM business and
stop playing games and start making money.