The desire to be FIRST…

Many Entrepreneurs have a great desire to be FIRST in their company, city, town,
to break the ice and capitalize in a big way from timing.

During situations like this, I think it’s important to clarify
what it is folks are truly after.

I once heard said, “It’s not about BEING FIRST in a marketplace. It’s about
being considered FIRST.”

Point is this:

When your product, service, or opportunity is considered, It is far more powerful
to be considered FIRST over your other company reps VERSUS just simple being
FIRST to enroll in the program.

If you want to be FIRST in anything, make sure you
dominate the market first over everything and everyone else.

EC

When People Quit & Burnt Bridges.

What about them?

People quit things everyday.

People quit jobs.
People quit marriages.
People quit Business Partnerships.
People quit religions.
People quit communications.
People quit Facebook LOL.

When people quit working their Business in a Network Marketing company,
they’ve just simply stopped showing up for work.
They aren’t working for YOU.

Sure, you might be making an override commission off their effort
but it’s THEIR Business they decided to stop working…
NOT YOURS!

I know, it kinda sucks because you won’t be making any money
from them but they are most likely still your friend!

Don’t burn the friendship folks! Just because they stopped
building “Bridge A” with you doesn’t mean that you don’t
want to see them AT ALL and burn every bridge down!

You will never know when that person will hold a valuable
asset down the road as you are traveling down some bridge
needing some assistance.

I’ve found that the best thing to do is ALWAYS bring value
to the relationship whether your friend is IN or OUT
of your organization at the time.

Writing off your friendship just because this person isn’t
recruiting for your company anymore is just plain foolish.
I understand that not everyone is emotionally capable to
keep it professional. I wrote a post recently about “3 ways
to keep dropped distributors in your profit.”
Check it out here.

Why your closest friends don’t join you in your MLM

It’s no secret.

Your friends don’t join you in your MLM
because they know all your trash.

Your friends remember every failure you’ve
ever encountered in life. They remember
every time you said that “this was the one”.

The reason why your friends don’t join you
in you business is because you need to stop
making YOURSELF THE ISSUE!

Use the tools my friends.

Instead of yapping your mouth about what you
think you sound good explaining,
use a tool.

Instead of yapping your mouth about what your
comp plan,
send them the video.

Instead of yapping your mouth about your
company founder and the secret plant that was
found at the top of such n such mountain,
send them the video.

Basically, the closer the relationship…
The less you get yapping.

EC

Will you ever STOP recruiting?

Some folks in this industry will lead their followers to believe that
they won’t ever stop recruiting because they ABSOLUTELY LOVE recruiting
and building to the fullest.

Some of these leaders actually truly do believe in this mindset and
actually do it. Reality is, very very few actually stay in this
phase for an extended period of time.

A bunch of these folks will sit on top of a group and help close
out prospects on 3 way calls. That’s not the kind of recruiting I’m
talking about here. I’m speaking about personal production here.

Most distributors that are of that “NON-STOP RECRUITING” mindset don’t
know that they are only one tough question away from quitting.

Eventually, You need to ask yourself a couple of
questions:

1) If my opportunity is a residual income machine that is supposed
to provide residual income for the rest of my life, how long would it
take for my income to zero out once I personally step out of the picture?

2) How many people in the group are able to lead WITHOUT me holding their hand?
Would my Business continue to generate the current income and volume
production WITHOUT me recruiting like a wild animal?

Truth is, a few folks really truly do LOVE recruiting
and don’t mind staying in that mode.

However, in most cases, the majority will eventually get tired
of spinning on the hamster wheel.

It might take months or years…
But usually the whole reason most people join MLM is to semi-retire and live life.
Those who TRULY love this industry will retire INTO this industry.

Good leaders create followers.
Great leaders create leaders.

Good leaders love to be needed.
Great leaders love to succeed.

The point here is to ask yourself the question: “Can I sustain this level
of activity for the next 2-3 years?”

The bigger question is: “Can anyone in my group sustain this level of activity
for the next 2-3 years?”

The EVEN bigger question is: “What will happen if I answered NO to both the
questions above?”

Of course, if you are honest with yourself you will need to start getting
serious about finding an answer.

Just because you love what you do, it doesn’t mean it’s a solid business
model financially speaking.
In that case, there would be tons of millionaires in every town
making copious amounts of money from collecting stamps… and I’d be
a multi millionaire just from surfing waves in the ocean. #notgonnahappen

EC

When To Cut Your Losses & RUN (Rated RT “real talk”)

Giving up and walking away from a Network Marketing business is
Considerably easier to walk away from when compared to a traditional
Business model because of the amount of risk & capital at stake.

Are you truly open for business?

In traditional Business, most times you will invest tens or hundreds of
Thousands of dollars to get it started. You are already starting off with
The mindset that you won’t be turning a profit for a little while.

Depending on some key factors in acquiring customers and generating
New sources of cashflow, that will depend on how fast you move into
A profitable stage.

In Network Marketing you are typically investing under $1,000 to get
Started in business. Most traditional business owners will laugh at that
Kind of business “start up” cost, but for most networkers that’s a pretty
Big deal. I own a traditional business, so I can say this.

We will bring in $20,000 worth of raw food product that we will sell that
Month… Well.. Let me rephrase– Hopefully sell that month. No Guarantees.

We hire employees and trust them to care for the product,
Prepare it on time, prepare it with pride, and serve it happily to our
Customers for a profit. Now, hopefully we have enough customers
Coming in and we are making our monthly investment back in profit.

Most Network Marketers will complain about their $125 a month
Autoship??? Seriously??

Most promoters / distributors in MLM have already made their
Initial investment back in their first couple months.

They were under the wrong expectation that EVERYONE they came in
Contact with would magically enroll and they’d be running to the
Bank with huge bank rolls and exotic sports cars.

Now with that being said, there are a number of traditional businesses
That are going out of business and shutting their doors on a daily
Basis.. It’s just business (or lack thereof).

Network Marketing is nothing different.

So the question… When do you cut your losses and run??

Chances are you just need to learn more skill as well. Join me on my webinar this Thursday, “Close Like An MLM BEAST” seats are limited and will be packing out REALLY QUICK.. Register NOW by clicking HERE.  See you on the Webinar!

How to truly make that SHIFT in your Business (Real Talk Sessions)

A lot of people ask me, How do I KILL IT in my mlm
business? How do I explode my business?!

Well, the answer is pretty simple.

Infact, I’m here in Anaheim California recently and
I shot this video that talks about how to truly make
that shift in your business.

  • No amount of personal development books will fix this.
  • No amount of company conventions will replace this.
  • No amount of positive affirmation pics on your facebook
    wall or Pinterest account will replace this…

If you are still struggling to KILL IT in your Network Marketing Business,
you seriously need to just start getting in front of more qualified
prospects. Obviously this is in ADDITION to getting proper coaching
and training on how to do it.

Here’s how I generate a serious number of leads everyday.

-EC

Great Leaders Aren’t Born…Only Babies.

I recently heard a story told by John C. Maxwell. He
talked about a group of tourists that were roaming around
this really old town taking pictures, taking in the sites,
talking to people, etc…

One of the tourists sat down at a bench where an old
man was seated.

Right as soon as he sat down, he asked the old man
“How many great men were born in this town?”

It took a few seconds for the old man to respond
and he finally said “No great men were born here,
only babies”.

The moral of the story is that so many times we as
Network Marketers idolize leaders who have created
a phenomenal amount of success in the industry.

We sometimes forget that these great leaders are
GREAT because they got really good at doing the
small tasks very well.

If you can’t wake up at 6am to get front row seats
at your convention, what makes you think you’ll wake
up at 5am to get on the phone with your prospects
2 time zones ahead of you?

If you can’t spend $99 for tickets to a company convention,
what makes you think that you will get an entire team of
people to get to events.

If you can’t make 1 phone call to your “chicken list” prospect,
what makes you think that you can teach an entire team
of people how to conquer their fears of talking to their
contacts.

Remember my friends…

Great leaders aren’t instantly created in this business.
They sign applications, make their first call, write their
first blog post
, shoot their first video, & get nervous
in front of their first presentation…just like many
of you.

Only NEW PROMOTERS join this business.

That’s it.

Get out there and KILL IT in your Network Marketing business.

-ec

**LISTEN TO MY TEAM CALL**
Listen to me close out the team call using this story http://InstantTeleseminar.com/?eventid=31790397

****IMPORTANT****
Do you know how to cash in on BLOGGING like I do?? A few of my
friends will teach you 3 MAJOR tips on CASHING in on your
blog EVEN IF YOU DON’T KNOW JACK ABOUT BLOGGING!!

Order from the menu…not the price.

It’s really easy to get caught up in the “price tag” when we
go to a restaurant and look at the menu. We naturally
want to order only the items that you feel would fit
your budget.

Because of that, we don’t enjoy any other items on the
menu, possibly items that we would really love.

Now, obviously I know that many people (especially now days)
are really budgeting and trying to stay within budget so
that has it’s place. However, I’m speaking more about this
industry of Network Marketing / Home based business.

Watch this video, you’ll see what I mean…

Please comment, share, and re post…

Now get out there and KILL IT in your business!

-ec

What are you doing with your time?

How is it that someone who makes a million dollars a year
and someone who makes $25,000 a year have the same 24 hrs?

They have the same amount of time in the day but
somewhere along the line, the person who is making $1M
realized how to multiply every step.

So for every step he takes, he moves 10 feet ahead of
the $25K person.

Think about this:
If we were both headed to a destination 5 miles away
but you ran and I drove in a car, Wouldn’t we both
have traveled the same distance??

You see, the reason why I make more money than most
in this industry is because I found out how to multiply
every step and value every minute.

Here’s your homework:
Think about how you can double your production in your
MLM business in the same amount of time you have put
into it last week.

I’m curious, message me and let me know your progress.

-ec

Getting Traffic vs. Converting Traffic

It seems like everyone and their dog is hyped up about getting traffic to their
sites nowdays. Seems like anywhere possible, people are posting their “join now link”
for their MLM company up on Facebook on a wish and prayer that someone will
join them.

It’s amazing how upset and depressed people get when they realize that they
don’t get a lot of response.

Some do. It’s amazing how some people actually break the code and make a pretty good
run from doing what I call the “Throw It Against The Wall” approach with Social
Media.

I have a woman in my organization who rakes in thousands of dollars a month from
customers and promoters who have joined up with her through her Facebook page.

It amazes me.

However, most people don’t realize that this lady is using a few other tools that
brings up her marketing response. She has amazing poise and posture when talking
to her prospects — and yes, I did say TALK to her prospects– not HIDE behind
the computer screen and hope they buy.

She also uses a few internet / mobile marketing tools that help propel her even
further into the mind of the consumer.

For most people, they are so interested in getting traffic that they will just
about sell their soul to the devil in order to get it. It’s kinda funny but
also kind of sad.

For example, there are many sites out there who get considerably more traffic than
my site. For example, a friend of mine and I were laughing about how he gets 10x
the amount of traffic than I do, but I have 100x the amount of converted traffic
than he does.

Consequently, I also make a tremendously larger income than he does. He probably
squeaks by with just enough to pay for his Pay Per Click costs, While I spend nearly
nothing on PPC.

Here’s the thing…

If you are attempting to have a prayer in online marketing / attraction marketing, you
need to stop worrying about pure traffic numbers and START immediately worrying about
what type of traffic / numbers you want to attract.

I’d much rather have 100 readers a day that come back everyday and re post my articles
online, opt in, and put money in my pocket versus 10,000 readers a day who spend
5 seconds on my site, never opt in, never repost my articles, and never put money in
my pocket.

Here’s your Challenge For Today:

Think about your brand. Think about the REAL YOU that you want people to subscribe to
online. Anyone can act like a Guru, but that never lasts. People want something
genuine. People want someone that can tell it like it is and show results.

Think about the message that you want to send to the world.
Decide today what your message will be.

Some of you will have a hard time. This is why you will need
my 7 Series Bootcamp.

Obviously, I use MLSP as a piece of my arsenal. I also recently threw in
Empower Network into the mix recently. No one showed me how to use either of those
tools. I just figured it out.

If you are interested in learning how to use Attraction Marketing, I will be holding
a 7 Part Bootcamp coming up.

Stay Tuned For That!

The “I don’t use Facebook” Mentality

It’s outright, ridiculous.

Sometimes, I think people try not to use facebook to prove
some kind of foolish point. LOL..

I say foolish, because those who are using Social Media are
stealing more leads from those people then they will ever know.

If you are a business owner, marketer, trying to make money
from home, etc… you have NO BUSINESS NOT BEING ON
FACEBOOK, TWITTER, ETC…

Just take 4 minutes and 25 seconds and watch this video
that might change your outlook on what you think about
Social Media.

If you are a Network Marketer and lightly smirking by not being an active
Facebook communicator, well, all I can say is..

You are losing money every single day, to people that are.
I don’t know if that is something to smirk about.

Facebook is the 3rd largest country in the world right now. It beats Google with
traffic. Watch the video above and tell me how many of your friends might have
already opted in to someone elses list to take a look at your opportunity that
you are trying to pitch to them with your little sample pack and opportunity
DVD.

Success In Network Marketing is based largely on “Expediting Of Information”.

He or She who expedites information the fastest wins.

If you take 3-4 days to meet up with your prospect and I only take 1-2 minutes
to email them a link or hit them up on their wall. Most likely, I’ll win.

Do you know how many people have lost prospects that are on their “chicken list”
who they haven’t even approached yet?! A TON!

The business savvy people are usually business savvy because they are
resourceful and don’t have a terrible amount of time to waste in coffee shops looking
at magazines and flipcharts. They like to do their homework on their downtime and
get straight to the point.

Question: Do you NEED Facebook to really pitch your opportunity??
Answer: NObut you also don’t need to drive a car to work as well!
You could easily ride a horse or walk.

Point:
Some things just flat out make sense.

If you are a Network Marketer.. doesn’t it make sense to actively NETWORK
within a MARKET that has the LARGEST network around??!!

So, next time someone asks you “are you on Facebook?” and you give the cute
giggle and smirk as you politely say “No, I don’t do that facebook thing”

Maybe you’ll hear some money getting sucked out of your business and mentally
see them walking into someone elses business…instead of yours.

Stop fighting it.. You are a Networker. Network!!

-elias

Broke Financially vs. Broke Mentally

In 2004, my wife and I were so broke it wasn’t funny.

We had NO savings, I didn’t have a steady paying job. 100% commissioned. She wasn’t working.
Sometimes I would come home with $200 dollar paychecks..for 2 weeks.

We made about $18,000 in 2004.

I still get emotional about this time in my life even as I write this post.
My heart gets heavy every single time.

Anyhow, back to the story..

A friend of mine told me about a government program that helped you
Out with groceries, diapers, etc.. (not welfare or foodstamps)
We’d be able to save money on other things because the government
Would be able to pay our bills for us.

I was clueless as to what this entailed. All I heard was some program where
You got free groceries and diapers from the store.

After applying to for this program, I thought to myself. “There has to be a catch.
There is NO WAY that we are getting this stuff for FREE.”

However, I was fine with the idea for the time being.

Our first trip to the store was interesting. I started throwing in all kinds of stuff
Into the basket thinking that I was on some kind of shopping spree.
My wife stopped me and said that we could only get certain brands, certain
Types of groceries, etc..

I was shocked. I was upset.

When we finally got to the check-out line, I asked my wife “so, where’s the money that they
Gave you?”

It was at that time, she reached in her purse and pulled out this gigantic pink
Brochure type booklet. I was wondering.. “What the heck is she doing?” as I nervously
Looked around to see peoples expressions.

I tried hiding what my wife was holding because it was a symbol to everyone in
Line that I was getting government assistance.

Now, let me say..

I have nothing against government assistance. Nor, do I have anything
against people who are on those types of programs.

I was just in shock because I was taught by my parents to
never, ever take handouts…especially Government ones.

It all hit me in an instant what type of situation I had allowed my wife and I to be
In. When we got into the car in the parking lot, I looked at my wife with tears
In my eyes when I told her, “we can’t do this..I can’t do this”.

She just nodded her head in agreement, filled with emotion as her eyes welled up with tears too.
She was a few months pregnant with our second child.

At that moment, I took that pink brochure / card and tore it up. We made a decision
That night that we would not take part in anything of that nature.

Some people would say that I was over reacting and being irresponsible as a
Husband and father.
Others (who I really look up to as entrepreneurs) were proud of me
And congratulated me in taking the first step to being financially independent.

I share this story because it weighed heavy on my heart as I stood in that same
Grocery store tonight behind a young couple who looked like they were going
Through the same situation as I was just a few short years ago.

I felt like reaching out to the young father and putting my hand on his shoulder
Telling him that if he rips up that card in the parking lot things will be
Different. Truth is, I don’t know if that will really be the story.

I don’t know if that young man will have the guts to take a stand
and have the courage to be financially independent.

If someone would have showed me where I would end up a few years
down the road if I decided to NEVER be “mentally broke”,
my mindset would have very different through the whole
journey. All my mentors TOLD me that I would arrive at my destination
if I took all the right steps (like that one) through the course.

If someone could’ve showed me what my journey would look like
before I hit the six figure income level, I probably would have
freaked out. It was a tough ride.

It will probably be a tough ride for you too.
I hope your ride isn’t as crazy as mine was but I sure hope it is
as exciting as mine was.

What’s funny was once you get to the $100K mark in MLM, you
aren’t willing to settle there. You always look at ways to get
you to the $1,000,000 level next.

In conclusion, I will say that each and every one of you
reading this post have the absolute power to change your life
and everything in it IF..and only IF you are willing to have a lot
of courage and guts to take a stand.

Just because you aren’t making as much money in MLM
as you’d like, don’t stop.
Just because you aren’t where you’d like to be in life,
don’t just give up. That’s too easy. No guts required there.

That’s the stupidest (excuse the wording) thing I’ve ever seen.
When people give up because they got a few or a hundred “NO’s”.
To think that they are letting others dictate their future just
boggles my brain.

Misery loves company. When I see people give up, it breaks my heart
but I can’t take that experience away from them. Some people need
to feel the bottom before they get hungry for the top.

Some people need to feel the bottom a couple or few times before
they start realizing that rock bottom isn’t any fun.

I can’t take that blessing and opportunity away from people.
I think of it as a gift. Of course I’d like to see everyone prosper
but I don’t know if that person is really willing to pay the price
like I was.

Never let yourself go broke mentally. It’s just not worth it.

So my challenge to you today is:

Do something that you have always known you’ve wanted
to do. Make sure this places you closer on your journey to
being successful in this business.

It might be something small like getting a savings account.
Maybe making that call to that person you haven’t called yet.
Maybe it’s getting that t-shirt or pair of jeans that makes
you look and feel like a million bucks when you wear it.

Success actually comes in an instant. All you need to do is decide
right now! Decide that you are a success starting right
now! Don’t talk it…do it! KILL IT!!!!

-ec

What Happens In Vegas, Stays In Vegas…Sort Of.

I’m writing this blog post from my suite here at the Luxor. I decided to stay
here because this hotel really plays a pivotal part in my
Network Marketing career.

In 2002, my wife and I were dead broke and we had just gotten married.
We didn’t have a lot of money at the time. Infact, I had just gotten
fired from my timeshare job as an Assistant Marketing Manager.

I worked for a tyrant. My boss was hilarous though. It was almost
as if he was always hyped up on something. He Always pumped about
something. He was always looking for the next person to
fire. Usually, it was me that was firing someone.

He made me do the dirty work. It sucked.

One day, I found out that I was on the other end of the firing squad.

My wife and I got married a few weeks later. She was making $12/ hr. at
a small local hotel as a baker. I was unemployed.

We came out to our Honeymoon here in Las Vegas. We stayed at the Polo
Towers, an older timeshare resort on the strip. We got that hookup
from my mom since she worked at their sister resort.

I remember looking down the Las Vegas strip at a beacon of light that
illuminated the night sky. We headed down to that bright spotlight
and learned that it was the Luxor.

Because I was a big fan of pyramid structures, I thought that it was
so amazing. At the time, $200+ a night hotel rooms were way out of
my league.

But I told myself that If I ever made it in Network Marketing, I’d
make it a point to stay in the Luxor.

After 13 companies and never making money in MLM, I was about ready
to give up on the industry. I thought I was done. Finally, I found a
great mentor and friend who taught me how to harness my focus
and power in MLM and I started to make money.

In 2010, I returned to Las Vegas and stayed at the luxor.

However, now, I had thousands of people in my organization and
was a six figure income earner in MLM.

I attended a Network Marketing seminar called “No Excuses” at
the Bellagio Hotel.

Prior to “No Excuses”, I hadn’t really done that much marketing
over the internet. I discovered a whole new world at that summit.
That’s actually where I truly started gaining an interest about
online marketing, social media, etc..

I remember sitting in my room here at the Luxor
contemplating about how I was gonna start using that knowledge
to explode my business even more.

The next year, I attended No Excuses 2. Only thing was, I was
now making even MORE money and had an even bigger group.
Infact, I surprised myself at the level of income I was able
to generate online…even without my MLM.

Things were moving sooo fast in my career and I started feeling
a little uncertainty about where I was in my company at the
time.

I was staying at the Palms during that trip.

I jumped in a cab one night and headed over to the Luxor
again for some reason. I didn’t know why at the time.
I remember thinking to myself, “So what’s next? Where’s
the next move?” I was shocked I was even thinking that
because to most people I was doing fine in my career,
But throughout my life, I’ve had a gift of gut intuition.

Whenever I start having that gut feeling like big change
is about ready to strike, I start feeling that familiar feeling.

I didn’t even need to walk inside the Luxor. I just stood
outside looking at the Luxor Pyramid on that warm summer
night and then I knew it. Something was gonna happen.

Well, something did.

I ended up ending my journey with that company and
headed over to my new company. It was a gut wrenching
experience and it was tough emotional transition.

I hit the rank of Ambassador, which is the top rank in
this company, in just 2 months.

I walked away from a pretty hefty monthly income
and walked into Visalus without taking any MONEY,
any VOLUME..nothing!! zilch!

I signed an application and made my first contact
just like everyone else.

I then felt like the whole world was watching me at
that point.

A lot of leaders talk a lot of talk from stages about how
to build your MLM. A lot of stuff is said from company
leaders.

Granted, it’s all good stuff.

But, the question is.. Do they really believe it themselves?

Could they really build from the trenches again??
Could they really build from scratch and attain the
same level of success…or higher??

I was one of those people that trained a whole bunch from
stage, webinars, phones, etc..

The spotlight was now on ME.

It was on!

Since I’ve joined, I’ve never NOT been at #1 in every single
rank that I hit. Obviously it’s not luck. A lot of preparation
has been made to get to this point in my career.

I’m now packing up and heading over to Atlanta Georgia
where I will be presented with my Ambassador Jacket
and Bonus Check of $25,000.

I writing this whole thing while I watch the beautiful desert
sunrise from my hotel room here at the, you guessed it,
Luxor Hotel.

I write this because my heart is heavy of gratitude.

My message today is more about realizing that you need
to have certain bench marks in life that you are able to
look back at and realize how far you’ve come.

I look back at that broke 22 year old kid who didn’t even
have a job at the time, walking around in the lobby downstairs
in 2002.

The Luxor is ONE of my many “reference points” in my career
in Network Marketing. I have many more.

As that old saying goes, “How will you know when you get
there if you don’t even know where you at NOW?”

Create a reference point in your life. Say to yourself
“I will know I’m on track with my life when I am making
X amount of dollars” or “one of my mile markers on my
journey to success will be when I stay in ___ hotel by
this date.”

That’s my message today my friends.

Remember, KILL IT in your business. KILL IT in your LIFE.

KILL the excuses. KILL excuses not to succeed.

-ec

Another one of those things??!

Job Jumpers vs. Brand Promoters.

It seems like everytime a network marketer gets hit with this
question (or comment), they stop dead in their tracks.

If anyone asks me, are you doing another MLM…

I simply ask them if they are doing another JOB.

If they have had more than 1 job, I’d like to know if they
are tired of falling for the pyramid scheme that they
are in.

Tired of that 40/40/40 plan?!

Join me in my 30 day plan http://killit.myvi.net

-ec

Take The Blame & Make The Money.

Taking the blame for someone elses failures.
I used to really hate taking the blame.

Then one day I realized that When things are going great, it’s your fault.
When things aren’t, going good it’s your fault too.

Then one day a mentor of mine asked me, “would you rather be right,
or would you rather be rich?” That was a simple answer for me.

He said “Because, there are lots of broke RIGHT people in the world right now.
Just get over it and keep moving. Massive production solves nearly all complaints
and problems out there.”
You can never let the finger pointing game get to you. If you sign someone up in this business,
they will try to set themselves up for every excuse under the sun. As long as it isn’t their fault
that they will EVENTUALLY fail, it’s ok.

 

So it needs to be said that when you get to the point where you are a true leader with a great organization,

the reason why you are a leader is because
everyone else needs you.

John C Maxwell, author of the “21 Irrefutable Laws Of Leadership” said that you weren’t leading
the charge as a leader, but rather everyone else was leading instead,
they wouldn’t need you!

Who are you fooling?!

It goes the same way with your prospects. If you let the blame game get to you, you will
always lose. You will never become successful in this business if you let the blame game
mess with your head.

The best way to deal with this is when someone signs up, you just simply tell them..
“I don’t know if you can do this or not, but if you follow the system and be coachable,
you’ll see results. If you don’t follow the system and aren’t coachable, I wouldn’t even
fill out an application right now.”

You see, the magic happens all throughout the process.

Enrolling the person is just part of the process. Your job isn’t done. At that point, your
job is just beginning.

As far as I’m concerned, all they’ve done was just fill out an application to work for me.

Because I have employees in my restaurant business, I know what it is like to hire
someone who’s all excited and doesn’t even show up for their first day of work!

Is it because my restaurant doesn’t work? Sure isn’t, because I know lots of people
who didn’t show up to their first day of work with large companies like Hilton, Wal Mart, Target, Macy’s, etc…

It doesn’t mean it doesn’t work.
It just means that THEY didn’t work.

So stop beating yourself up over the whole thing and when someone signs up for your business,
just remember…
Let them show up to day 1 of their job before you start getting serious about them.

After all, they are trying to qualify for YOUR time.

-ec

No Excuses 2 & The Golden Gummy Bear.

So here I am, back from the No Excuses Summit in Las Vegas Nevada. What an unreal
event. Ferny and Ray put on an event that is really pretty hard to top for that
price. It also helped that I was in VIP too. Better pictures, better opportunities
to network with other leaders, etc…

I took away so much from the event.

Here’s the difference from No Excuses Summit 2 versus NES1…for me.

Last year, I showed up and no one knew who I was. I didn’t have anyone
from my primary company there. I didn’t care because I had no Idea what I was
in for. It was all new to me.

This year I showed up, not as a General audience member, but as a VIP.
I already knew most of the speakers, a bunch of them knew who I was.

But you see, last year I showed up and I was thinking with a different mindset.
I wanted to learn how to make money online. I wanted to learn what it was they
were doing.

This year, I was looking for more specifics.

I was looking for tools. I was looking for tracking. I was looking for smaller, more
specific things that would give me a boost in my online marketing strategy. It’s
interesting how when you actually know what to look for, you always find it.

I found it.

I am now in the process of just starting out using just a couple of new tools
that will help me out with getting even more traffic and connections.

I will be blogging about these new tools in the days to come. It’s very reality
show styled. I have no Idea how to navigate around these site (you can tell)
but I’m learning right in front of your eyes. Stay tuned…

Ok, so the Gummy Bear.

I’m walking down the hallways with a box of Haribo Gummy Bears I just bought
from the store. Some guys stops me and asks me if he could have one.
I pour out a few gummy bears in his hands and we start chatting.
He was there at the NES2 as a speaker. I’ve never spoken to this dude before.
I knew who he was but acted as If I didn’t know who he was. He also asked
me for some gum. I was like “what? this guy is seriously starving or something.” lol.

We chat for a few minutes and he begins telling me about some things that will
rock my world in MLM and online marketing over the next few months.

From just those few minutes, I will go on to earn another $100,000 this year.

I thought about it as we parted ways and headed back to my seat, I spent
$3 bucks on this box of gummy bears. Over the next few years, that conversation
that stemmed from this box of gummy bears will most likely yield me some possible
7 figures. It was as if those gummy bears were made out of PURE GOLD.

Lesson learned:

you never know when the opportunity will arise where the answers
you are looking for will come right by you. You might not be in some crowded convention
room or Super Saturday, conference call, or high ticket webinar.

It could be in a quick conversation in some dimly lit hallway in Las Vegas over a box of
Gummy bears. Question is: will you be ready to receive the info and process it as such??

Success is when opportunity meets preparation.

-ec

What Game Are You Playing?

Some Network Marketers are so afraid of doing what works. As hard as it seems,
sometimes you need to step out of your comfort zone in order to break
past the barrier that is stopping you. Most times, it will require you to
work harder and pay the harder price. However, as we all know…
No Pain No Gain.

If you are talking to your friends and family and it’s not working…
Think about what you need to do to become more persuasive. Switch It Up!

If you are attempting to do online marketing and it’s not working…
Think about what the top online marketers are doing and switch up your game!

If you are doing tons of presentations but HARDLY sign anyone up…
take a good hard look at what one of the top closers in your company is doing,
duplicate them and switch up your old routine.

If I’m 300 pounds, I’m not going to jump on one of the really aggressive short boards
that are also very thin. No matter how much positive thinking I put into it,
I’ll still sink the board underwater and have a very, very difficult time
catching waves. While in the meantime, other guys who are just as heavy
as I am are passing me up with the thicker, bigger, longboards. They are
catching waves with ease while I’m out of breath before even paddling out
to the lineup.

Switch It Up! It will most likely be the most powerful thing you will ever
do for your business.

-elias callejo

Follow the money

When I first started building an MLM business, I used to hear Industry Leaders say stuff like

ONLY focus on building your MLM” and “ONLY make money from your MLM.”

I listened…and unfortunately went broke at the same time.

 

Is that wrong? NO. I couldn’t agree with that more.  Trying to do 2 MLM’s is like

trying to go surfing with 2 surfboards at the same time.

 

Later on in my career I learned from someone who made millions of dollars in

MARKETING…not NETWORK MARKETING, to “follow the money”.

It was then that I started to do the math and run the “B.S. calculator” in my head.

 

So, follow me closely here…

 

I read, “don’t focus on making money anywhere else besides your personal MLM

company, It’s a waste of time”.   NOW, here’s where the math

didn’t add up:  I was reading that from the book that I just bought from that

persons website for $40 bucks!  What??!!

 

It was like it was self contradictory in nature.  This person is telling me not to make

money anywhere else besides my MLM, but they

are making money from the material I just bought from them.  I finally started running

the calculations in my head and adding it up.

 

How are you making money? Who are listening to?

 

Think about TRUE entrepreneurs like Donald Trump. Does he only do

“1 stream of income”? NO.

Robert Kiyosaki?  NO.

Warren Buffet? NO.

Bill Gates? NO.

Michael Dell? NO.

 

How is it they are able to earn MANY different streams of incomes while

many others will never see another income besides their JOB paycheck??

Well, probably the same reason why they are rich and YOU aren’t.

There is a successful way to earn income and an unsuccessful way to do it.

 

Once again, does this mean to “do multiple MLM companies”??? NO.  It’s not

possible for any type of long term success.

However, it’s definitely possible to work a JOB and work an MLM isn’t it?

All you are doing at a job is making money, aren’t you?

 

So, once again I ask…Is it unethical to create others streams of

income while you go full blast in your ONE & ONLY MLM??

 

I have multiple sales/marketing funnels like MLSP and others that subsidize my

marketing efforts.  I get more leads EVERY DAY than

most others in MLM could even wish for and I end up NEVER paying for those

leads..infact, I make tremendous amounts of money

from those leads THAT I GENERATE…NOT BUY.  It’s not rocket science folks.

http://www.truemlmresults.com

 

Is it for everyone? Well, just as much at real estate investing is for everyone??

or creating the next iPhone is for everyone.

or creating the next empire like Donald Trump is for everyone.

It’s definitely NOT nearly as hard as those things but there’s a reason why there are

a handful of people who make a ton of money, and hundreds of millions who don’t.

 

Not everyone can do it. But I’ll tell you what though…

 

It’s a lot easier to just tell people…just get to work and do your MLM.

However, I made a promise to myself that I would tell people exactly how it is

when I started making serious money in MLM.  So here I am, telling you

exactly how it is.

But don’t take my word for it.

Follow the money for yourself!

 

Don’t do more than 1 MLM company. It won’t work.

Don’t spend sooo much time trying to make yourself look like an

industry guru if you really don’t know what you are talking about.

Don’t try to play an act that you know will catch up with you later.

 

Just do your MLM, focus on it, and if you happen to make money from

things like Attraction Marketing, Book sales, Garage Sales, or your job…

Don’t feel bad about it. lol!

 

I’ll be the first to tell you…It’s ok.

 

Follow the money my friend… Not the lame advice that doesn’t add up.

 

 

[if at this point all understand is that Elias is saying you can do multiple

MLM companies at the same time, you obviously need to read this article

over again until you understand the true message here.]

-ec

 

 

No Excuses Summit…And Events Like It.

I’ve often thought about the dynamics of events like the No Excuses Summit because since I attended it last year, it’s really changed my perception on the industry and how I market my business.

 

 

 

 

I’ve forgotten how much I actually paid to get into that event in 2010. However, I do know that I made tens of thousands of dollars within just a few short months after attending that event. It was directly related to the information that I obtained that I wouldn’t have been able to get at some regular corporate sponsored MLM company convention.

Why???

Because there is too much ego and “my way or the highway” leaders in every company at every convention. What do I mean by that?
Well, it’s an unsaid rule that you don’t want to offend other peoples group while you have the opportunity to speak from the stage at large events like a company convention. If you say something wrong or “against the grain” there will be hell to pay in the aftermath.

At events like the No Excuses Summit and a few others that are similar in nature, the people speaking from the stage and in the breakout sessions don’t give a crap about your upline or other upline leaders in the crowd. They tell you straight up how it is because it’s RAW info.

They don’t care if your feelings are hurt or if you are offended by them teaching a certain business building tactic that made them millions last year.

A few interesting people might go home and cry because they don’t agree with what’s being taught while the rest of us will continue to rake in terrible amounts of business these spineless distributors are leaving on the table.

It’s laughable.

Because of the fact that I’m a global top producer in my company, I sometimes get caught up in the “pleasing everybody” mode sometimes and catch myself telling people things they WANT to hear instead of telling them what they NEED to hear.

I have an email list much larger than my actual downline in my primary company. It’s sad sometimes to think that I can be more honest in building a successful Network Marketing business with my general opt-in list versus distributors in my actual MLM organization.

It’s mind bending at times.

Sometimes people get a little shaken up because I don’t hide the truth about building a successful Network Marketing business.
I sometimes ruffle some feathers amongst people in my own business. oh well.

I hated it when I found out that there was no tooth fairy either.
(I always wondered where that little fairy held all those rotten teeth and large sums of money.)

Let me ask you…

When something happens to your business (god forbid) and your organization gets wiped out, what will you take with you?

If you are like most people, you will take with you a very big chip on your shoulder and a lot of hatred, depression, and regret about the situation you ended up in. Most people quit the industry all together.

Here’s the tough question:

What type of knowledge do you have right now at your fingertips that would allow you to make money without your MLM business?

Here’s the even tougher question:

What type of knowledge do you have right now at your fingertips that would enable you to build a strong RESIDUAL INCOME without your MLM business?

…just some things to think about. Get to the “outsider” events, educate yourself and take the coaching & mentoring if one of a leader in your business is offering it.

Forget about all the nonsense and just get out there and kill it in your business.

-ec

Network Marketing Industry Update

Hello everyone. I know it’s been a while since I’ve actually posted something on my blog. My primary MLM is exploding
at the seams and I’ve been all over the place.

Anyhow, I wanted to write a quick post about some of the updates in the news.

Let’s start with here locally:

It seems like a few people here in my hometown are starting to talk about Nuvia3. Like most other MLM companies
I think Nuvia3 will see some growth. The founders of the company were the Master Distributors in Efusjion from
the get go until they abruptly shut down recently. Interesting to see where that lands.

I’m pretty shocked at the most recent bite of MLM Industry News about Eric Worre left Agel for Send Out Cards.
That one got me thinking a bit. I attended his webinar to hear his reasoning and he does make a few great
arguments regarding his start up with SendOut Cards. Randy Gage stayed and doesn’t intend to leave Agel.

Success Magazine features Jackie Chan this month. I’d recommend getting it. Go grab it at borders.

-elias

Cheap Seats Always Get Lousy Views

Sorry it’s been a while since I’ve posted something. I’ve been crazy
busy over here trying to balance family, chores at home (yes, I actually work around the house. LOL),
and business life. I still sometimes find myself wondering, “How do I do it all??”.

Anyhow, it’s always good to be back at the keys furiously
hammering away at yet another interesting subject.

Today, I want to talk about a mistake that many struggling network marketers make.
I believe they make it because they are struggling, however, if they continue to make this
mistake, they’ll always struggle without ever knowing why.

It kind of coincides with my last post about doing the retraction dance. Doing something
(or saying something) down the road after you preached against it some time before
is always the best way to cripple your growth in your business. So, let’s talk about
the subject at hand, “The Cheap Route Gets You Cheap Results”.

I’m simply talking about corporate produced tools vs. field produced tools.
I find it amazing how MLMers who start out building with “field produced tools” miraculously
build a group and all of a sudden they complain that everyone is producing their own
“field produced tools” and no one wants to purchase the REAL, high end “looking” tools.

That being said, I’m not talking about the top leaders in the company producing professionally
made tools. All industry veterans know that the field leaders usually are the ones who produce
the professional “after market” tools like CD’s, Tapes, DVD’s, Flipcharts, Clothing, Decals, etc…

I’m talking about the “reps” who are stapling some emailed article from some
person in the company and handing it off to their prospects. I’m talking about the
reps who are burning the “REAL” company prospecting CD’s and handing out the
cheezy burned copies.

Even home made flyers are something to laugh at in a professional marketers eyes.
If someone were to hand me a “home made” flyer about some big wig coming
into town to hold a huge meeting about a multi million dollar, multi national company
I’d seriously be there trying to add it all up. Quite simply, it wouldn’t add up.

First of all, home made low budget tools aren’t wealth creation.
You don’t create wealth by piecing together your business.

Second of all, it sends the completely wrong message.

Why?? Well, let’s discover this.

You’re there at the table with your prospect bragging about how great and powerful
your company is and how much money your sponsors or leaders are making. You’re talking
about the multiple countries your company is opened in.

A few minutes later, you’re handing your impressed prospect a home made
version of your corporate tools. Maybe you’ve just handed them a “sexy looking”
home made brochure (sexy to you at least). However, it’s obvious that this
isn’t the “real” stuff which is now leaving your prospect to wonder…

Is this person really making money in this business??
Is the stuff i’m gonna listen to or read even legit??

Your prospect who was just minutes ago very, very impressed..
Is now most likely very unimpressed because of the lack of
professionalism.

Would you buy a home from a real estate agent who looked like they
just woke up?
Would you order food from a server who wasn’t in uniform, didn’t have
a nametag, and didn’t look the part??
Would you give your car keys to the valet agent who didn’t have the
same outfit as everyone else, no nametag, and far away from the valet stand??

You see, certain things must be in alignment with your message.
Certain things need to match up.

The consumer is smarter today than ever before.

If you’re pinching pennies and burning copies of company CD’s, DVD’s or brochures.
Even worse, if you are producing your own low budget slide shows, handouts, and
literature just to save some extra money or just to “do it your way”,
You’re better off handing the keys to your Mercedes to the random bum on the
street who says he’s the valet agent for the 5 star hotel 2 miles down the road.

-ec

p.s. Cut past the nonsense. Follow a real leader. Become one yourself.

The Retraction Dance

I know i’ll probably say some things that will resonate differently amongst different people.
It’s been a little while since i’ve written a post, lots of major events going on in my company
and in my family life as well. All very positive and very exciting, but I can’t forget about my
loyal readers here on my blog.

Today I wanted to talk about something that I’ve been observing for quite some time in the
MLM industry. Something that is becoming a serious problem even for leaders like myself.
Not me personally…Not because i’m a know it all.

It’s because I am an actual business owner. I invested hundreds of thousands of dollars
and took a risk in the restaurant industry. I know what type of repercussions can take place
if you don’t calculate well from the start.

That’s kinda the way things are when you actually know REAL business.

I see some distributors who post other leaders (from other companies) videos on
their Facebook page & share it with their downline. They wake up one day
and wonder where the heck their entire downline went. They don’t realize that for
every dumb move they make, they’ll pay many times over. Unfortunately, unlike
me, not every so called “youtube guru” has ethics and business standards.

Sadly, the MLM industry is made up of a lot of people who throw $50 bucks at some
program who say a bunch of nonsense in the beginning without ever taking a second
to think “will this come back to bite me later?”.

I call it the retraction dance. It’s a simple name. It means just that.
Slowly back peddling on what you’ve said before because now you realize the
repercussions that it will now have on your team.

Let me quickly explain:

You can say a whole bunch of stuff about building a business and duplication
when you don’t have an organization. However, when you start building a sizeable
group in the thousands, you can’t say the dumb stuff you
used to say that never got you in trouble before.

So, maybe when you had hundreds of people that you rolled into your business
from XYZ company (real life example from many “so called experts”) you talked
alot of rah rah about internet marketing and how making the list is lame.

However, because of the fact that very, very few people know how to market
in the cold setting and don’t have the budget to even think about doing Pay Per
Click marketing, that drum will get beaten to death really, really quick.

Now they’ll revert to recruiting in the warm market because that’s easier
(and proven) for them. Well, what now happens when you now have thousands
of people in your group who don’t know about internet marketing or
cold market prospecting/ recruiting methods, you gotta retract.

If you don’t, your downline will break away from your teachings, start
teaching their “own” system (which is most likely some other guru’s thoughts
on the blog post of the day) and your business implodes from the bottom up.

You have to start doing the song and dance. You have to start beating around
some really, really big bushes. LOL.

It’s hilarious. Some of these “internet gurus” or “makeshift you tube MLM Leaders”
can talk a big game and they’ll talk it very quickly. However, they don’t have
a clue about being a real leader. It’s a whole different world.

As a true leader, you need to think ahead of the game. You can’t just put a
band aid over an open wound. You need to prevent the wound first. You need
to think, “if I head down this path, will I eventually get cut”.

Let me give you a personal example.

About 6 months ago, I discovered a great video/internet tool that I used for myself
before I rolled it out to a few people in my organization. Word got out really quickly
that I was using an “Internet Tool” and I was using some type of internet marketing
“thing” that might take the focus off of actually prospecting in the warm market.

Because I choose to run my business the way I do, which is, I let my leaders promote
however which way they want to run their business as long as it follows the basic
guidelines of our system, I decided to only show a handful of people this tool.

This is sooo far from “deep doctrine” internet marketing that it’s not even funny.
I used it because it was the easiest thing for people to use, especially if they
don’t have their own capture page. A lot of people in my downline and even in my upline
were kinda shaking their head at this elementary school level internet tool that
would seriously benefit the masses. I didn’t care. I was using it…and still am.

About a month ago, my company rolls out a new tool. It’s an internet tool that shoots
out video that notifies you via text message when your prospect opens up the video.
The company went wild about it, still is. All the distributors are still going wild about
it..still are.

Funny thing is, it’s the same exact tool I have already been promoting to my group..
only thing is that they branded the player and it’s under a different name now.
It’s still the same service, company, and probably same price point.

I can almost guarantee that the company won’t pay commissions for referrals
to this service because the service providers are going to be charging less
for the service versus what I pay at $19.95 a month.

How do I know this, because roughly 156 other MLM companies use the same
exact service including Monavie, Xango, Tahitian Noni, etc… and they all
charge about $9.95.

I already get paid a great commission from this video service…because I was
ahead of the trend and I don’t have to back peddle.

Now many others who were opposed to my “internet thing”
are starting to do the dance now…

At first many said, “just give people DVD’s” or “just go face to face”
or “that’s nonsense, just open your mouth and talk”.

Now, they have to implement the “Retraction Method” and do
the embarrassing dance. I won’t. It’s great.

Many other gurus out there are just as freaking hilarious.

I was just watching a video of this girl that has made CRAZY money
from marketing on the internet. She spends more money on Pay Per Click
every month than most people ever make in a year in MLM.

She just recently posted a video talking about why Guru’s don’t know
how to really build MLM businesses and how online marketing
doesn’t really work…”as well” as offline.

Funny thing is, I know this because I do business with this person in an
Attraction Marketing Internet Based System. She makes
tens of thousands per month from that. It’s not easily duplicated.
You don’t do home meetings about this internet marketing
system. Yet, the retraction method starts.

[UPDATE: 11/10/2010– So, now it comes to find out that this individual
has just recently made a jump over to a “top tier” opportunity where
you sell a $3K package and make anywhere from 50%-90% profit. She
created a huuuge buzz to send some controversy out on the internet.
She held a webinar just a few minutes ago (that I attended since I had
a gut feeling about this) and sure enough my suspicion was confirmed.]

Her upline leaders just recently started beating that same drum as well.

Her upline leader came out about a month ago with the same message.
He beat her to the punch with the “retraction method”.

Does this mean that they don’t know what they are doing?? no.

They know exactly what they are doing. Most likely, they’ve had it
planned from the start….

Or did they? hmmmm.

Question: What is your upline telling you? How are you deciding to build
your business?

Like I always say, cut past the all the nonsense happening in the industry
and just get out there and kill it. Follow a true leader. Become one yourself.

Efusion Quits Network Marketing. Leaves Reps Stranded. The MLM Company Problem.

This has kinda been the trend with other companies like iLG (ILearning Global).
This usually happens when the companies lose their top reps and can no longer
fund their business operations & commission structure. This is kinda old news
but I kept getting questions from Networkers as if this was really true.

(Editors Sidenote: Keep an eye on Arbonne. They have all of the signs of
an MLM company that could possibly follow that trend. I could be totally
wrong, hopefully I am. However they’ve lost an enormous amount of top
reps, especially after they filed bankruptcy due to their $700+ million
debt that went public. I know some heavy hitters in Arbonne and I hope
that I am wrong about this. However, a red flag is a red flag no matter
what you call it.) [here’s the official letter that was sent out to all
efusion reps]

My stomach turns reading this. I’ve ready waay to many letters like this
in the industry and know exactly how it feels to have your dreams come
crashing down just like this…personally.

The truth is this, everyone thinks that it’s easier for companies to stay in
business and turn a profit in the MLM industry. That used to be the case.
However, with the fierce competition in the MLM world with comp plans,
branding, strong corporate infrastructure, flashy tools, flashy products,
flashy conventions (which costs sometimes hundreds & hundreds of thousands
of dollars), and product competition, it’s becoming harder and harder
for start up companies to maintain a smiling face if they either don’t
“buy” top dog MLM pros or attract them early on.

Not to mention the increase in FTC, DSA, and FDA regulations don’t help.
To top it off, you have the government trying to step in with
the ridiculous tax fiasco and take their cut as well.

Just think, with over 3,400 MLM companies competing in the
health & wellness product based industry, you know there must be more
to the story than just “Believe in our products and share the story”.

Back in the day, you could start an MLM business with little to no
money from your garage (case in point: Shaklee, Amway, etc..)

but not anymore.

The demand for serious competitive edge from the distributor force
to go toe to toe with other reps from competitor companies
is getting harder and harder to please.

Not to mention, most distributors don’t like hearing about “outside
investors”, “going public”, and “Venture Capitalists” taking their
cut of the comp plan. Getting word of this, reps are threatening to quit
and take their entire organization with them overnight.

This would obviously leave even bigger problems on the table for
companies being that the MLM business model needs to cater
to the distributors because they know that without the sales force,
they die.

The underlying message is this…give your company a break.

I know people who have quit (even in my organization) because
they were on “hold” with customer service longer than 5 minutes!!!

They aren’t helping anything! The upline suffers. The company suffers.
And the industry suffers.

We as network marketers need to step up our game and start sending the
message to the world that we are joining forces as entrepreneurs in the
“New Profession” of Network Marketing as one of the last great stands
in the world of Free Enterprise.

I love this industry. I know you do too. We obviously have a better
way than slaving away at a time clock for 35+ years with nothing
to show for it in the end. Let’s prove it.

Prove it by becoming wildly successful. Prove it by joining a good
company you can trust 110% and stand behind through thick
& thin. I’m glad I did. It is such a big burden off your shoulders
to know that you don’t have to worry about your company stabbing
you in the back while you’re out there working yourself to death
for them promoting for them.

Get out there and ….Kill it!!

-Elias Callejo

What do I say?

Whenever a new person gets started in Network Marketing, the natural thing
they most likely ask is “What do I say when I approach my contacts about this business??”

Believe it or not, the first thing I personally say is…”Nothing. Infact, as of right
now, the more YOU say, the less you’ll make”.

You see, most of your contacts probably love you as a friend, family member,
or co-worker but they just

most likely don’t RESPECT you enough in business. So it really doesn’t matter what
you say, what matters is what someone else says as long as it’s not you.

If you are a doctor and you’re in a wellness product based MLM, then
you have credibility when it comes to products, but try

and talk to the general public about Network Marketing and the industry,
most people will doubt a doctors views on building a MLM business

because that’s not their forte. If I wanted to know about great products
and how to take them, a doctor is who I would see…However, I don’t think I would

be asking a doctor how to build an MLM business online…or even offline
for that matter. Why???

Because he’s not on the same playing field as me. He has dozens (maybe even hundreds)
of loyal patients a day coming in to their office asking for

advice about their products. The average network marketer has to practically
kill themself to get 1-2 new exposures a day to their product!! Once again,

they are not in the same ballgame as most networkers.

Not to bag on doctors, but it’s just the truth.

How about someone who owns a real estate company but doing well in MLM?

Most people know that they know their stuff when it comes to business,
however, would you agree that the owners of a very successful real estate

brokerage probably has a radically different market and/or approach versus
the average stay at home mom who makes up a large percentage of the industry???

Of course!

You see, everyone is on a different playing field. The only way to equalize the
playing field is to get others to speak to your prospects!  Stop trying to

do it on your own. It simply won’t work.

As Robert Kiyosaki said, “Rich people build Networks, Poor people look for WORK”.
The most powerful people in this country (in the world) have networks…and use them.

Struggling network marketers and poor people, try to do it all by their self and end up
quitting because they either never duplicate or figure that it’s too hard.

So back to the main question…”What do you say to your prospects?”

Answer: As little as possible.

-Elias


The Shift In The Industry

Over the last 5-7 years, there has been much debate as to whether or not

someone could build a lasting fortune completely over the internet versus

offline. I spoke about this in my previous post.

However, the funny thing is that while people are going back and forth

doing the nonsense, Myself and a handful of others aren’t hiding behind

some screen (or even video camera) and we’re reaching out and educating

people about the stuff that really works in MLM NOW! Not last year,

not last decade, but NOW.

You see, I feel that the internet is a powerful tool that will speed up

your process to either talk to that person on the phone or sit down

at lunch with that person to talk real business. That’s really all it does.

Everything before or after that is just secondary.

But I feel that those who take advantage of the opportunity to

educate, with real life tactics, that really work will generate the enormous

fortunes in MLM.

I remember getting involved with an “internet big-hitter” in his organization a while back

and he talked a big game. This individual could seriously write some good copy.

His website was awesome. However, the second I put him on a 3 way call with one of

my prospects, I saw his true colors. The guy didn’t know the first thing about

how to speak persuasively. I was already in his organization and he was sooo bad

that he couldn’t even persuade me into ordering another month.

His website copy was great, but in real life, the guy was a serious loser! It was

pretty bad. Anyhow, If he would have been able to communicate the fact

that he has a wealth of knowledge about the industry (or at least works

personally with someone who does) It would have added some value to a

rather pitiful presentation.

So here’s what I believe…

I truly believe that the shift in the industry is that those who really

start learning what works, and doesn’t work…from personal experience

right NOW, will bring a tremendous value to the table.

Why?

An overwhelming amount of people are joining MLM and are quitting

because they are spinning their wheels trying to find out what works.

Either they will get it from google…or they will get it from you.

Which would you prefer???

Can you build an MLM fortune 100% online?

Lots of people ask me, “Can I build a huge MLM completely online?”.
I think my answer I’m about to give might shock some people that have been
attending some of my webinars lately. Not because I don’t only think its impossible,
but also because there are a lot of people who think that I believe it is.

Here’s what I think.

If you are having a hard time getting prospects, you need to start re-evaluating what
you are doing and go back in the trenches. A lot of people don’t see any success with
their warm market and throw the towel in because they are either too humiliated or
just flat out weak. 

The top 3% of the MLM Industry are reserved only for those that have
guts and actually have a spine.

If you are looking to get into some deal where your “spineless” upline is
promising you that you can hide behind a screen and an opt-in system to get rich,
I’d really start looking into another industry.

This begs the question, “Can’t you recruit people over the internet??”
…Absolutely! But that’s not really the issue. It doesn’t take a lot of skill to recruit
people via the internet/long distance, However, it takes an extreme amount of skill
to keep those people motivated, plugged in, and on autoship.

I don’t really know 1 person who has built a sustaining MLM business over the
internet without having to actually get in front of people…eventually.

The reason I say eventually is because if you truly aspire to become a great leader
(which consequently, the wealthy ones are) in MLM, you will need to be able to truly
lead your people to the promised land.  Truth is, a very small percentage of people
ever become successful 100% on the internet with MLM.  The ones who truly are
and the ones who just say they are, are two different animals.

Everything that you do on the internet, will always, always, always build up to
eventually either talking, meeting, or both with that particular person.

The thing you need to realize is that the “warm market” prospecting and 3ft rule stuff have
been around for ages!! I know many, many people who have built absolute fortunes in MLM
using one thing and one thing only…Their mouth.

So why do some people “dog” the old school tactics??

It’s because it doesn’t work for everyone. Well neither does surfing, skateboarding,
and snowboarding. But just because it doesn’t work for the masses doesn’t mean
it doesn’t work..it just means that maybe some people are better suited
for another alternative.

Here’s the thing, I feel that a true leader will tell his people just like it is
..even if they don’t want to sometimes.  I’ve told a number of people on my team
my true feelings about their tactics of building their MLM business. However, I always
suggest other alternatives and I’ll tell them why.

Other leaders who don’t know anything about any other way of building an MLM business,
will just keep telling the struggling stay-at-home mom wannabe MLM rockstar to keep
hammering after her list until they either join or die. 
That’s not really an answer in my opinion. 
How about some other options??

This is where the internet comes into play.

Today in 2010, Internet Marketing could be considered logging into your facebook
account and adding 10 friends that day.  It could be putting a new VLOG (video blog)
on youtube at lunchtime. It could be throwing 2 new tweets in the morning before
you head out the door to work.

It’s no longer this big gray shady area of “unknown chaos” anymore. 
The advancement in technology and social media platforms are making “internet marketing” soo easy.
It used to be like the matrix and this whole new world of stuff that was sooo high tech and what-nots.
Today, Internet Marketing could be considered logging into your facebook account.

It absolutely astounds me to hear other leaders discourage internet marketing to their
struggling downline when only  minutes later, that upline leader will add 25 new friend
requests on his/her facebook account and send out a tweet that will reach
13,000+ people in less time than it takes a struggling distributor to whip
that re-hashed warm market list!!

Does internet marketing work? Sure it does. So does warm market marketing.

Here’s the issue:

Some new distributor will get started in business today and without knowing
anything about the internet marketing world, will hit their warm market and most
Likely recruit a few people before the end of the week. 
That person now has a team in place with a check on the way.  

On the other hand, another distributor signs the dotted line and decides they
want to go the internet marketing route instead of warm market first.  They need to
learn how to shoot video, what to say on that video, edit it, upload it to youtube, set up a blog,
learn about online marketing strategy, learn basic HTML, opt in forms, craft at least a
dozen emails to load into the autoresponder, create a capture page, set up an
attraction marketing system, etc…

The point is, the person who kept it simple was able to get a taste of the business
within those first 72 hours. The other distributor who decided to go 100% online is
still reading the “How To Guide” for wordpress  getting ready to post their first
article online (now they need to learn about SEO) while the other guy already has a
small army and a more impressive check to show.  

Which will be in business 60-90 days down the road?

Now,  it won’t happen that way all the time for the warm market distributor but
let me ask you this question: Which one is more likely to duplicate????

You see, it’s not about what WORKS…It’s about what DUPLICATES.

Bottom line is this, If you don’t want to get in front of people and actually
talk to real human beings…get out of the MLM. This business isn’t for you.

There will never be a replacement for the human touch. The unspoken agenda
behind every successful story is the personal development that it will take for
anyone who wishes to reach a global level of success.

The internet is merely a tool that you absolutely NEED to help communicate with
your team, expand your team, expand your reach, and reach new horizons.

You might be able to hide behind a screen and bring truckloads of distributors into
your business via the internet…however, when it’s time to do the real dance and
get in front of your group and motivate them to action, there’s only one thing that
will help them decide whether you’re a true leader or true lame-o…YOU.

No amount of emails or autoresponders can mask YOU.

No amount of edited videos on youtube with fancy music can mask YOU.

No amount of capture pages and opt in forms can hide YOU.

So the bottom line is, I believe that in order for you to build a truly successful MLM
business and create the $100K/mo, $200K/mo, $300K/mo, $500K/mo incomes in MLM
(because there are people making that kind of money who built via warm market) 
you need to be WELL ROUNDED.

You need to have both the internet and the YOUnet to be successful. 
You need to know how to make friends with people. You need to know how to network within groups.
You need to know how to create powerful relationships.

That being said, this won’t always mean that you have a huge local, hometown group.
I know some people that don’t have huge groups in their own hometown (myself included),
but their long distance groups are larger. That’s usually always the
case anyhow if you’re building it right.  That’s how networks work.

If you want to create a $100K MLM business, you’re most likely gonna
be reaching out of your hometown.

This is why you need to diverse. Kinda like the world of Mixed Martial Arts.

You need to know your “stand up game” as well as your “ground game”.

Being diverse is the name of the game.

Here’s what I think…(and this is just me thinking, and of course I’ll explain)

If you were to get a team 5 guys who just did 100% internet marketing for their
MLM and a team of 5 guys who just did 100% warm market and made them run
against each other in a contest to see who could build a faster business, I wouldn’t
doubt that the internet team would win. I think they’d beat the warm market
group with recruits by a longshot.

However, 1 year later the 100% internet group would be jumping in to their
11th business in 12 months.  They’d be jumping around from deal to deal
just like all the other “deal jumpers” on the internet are doing today
because THEIR DROPOUT RATE IS HORRIBLE BECAUSE THEY DON’T HAVE
A CULTURE OF LOYALTY.
The warm market guys would still be rockin in the
same business, each making more money than the other 5 guys combined.

However, if you throw 5 networkers into the mix that do both Warm Market &
Internet / Attraction Marketing, each of their incomes would dwarf all the other

guys COMBINED without a problem.  I’ve studied this industry very closely.
I’ve seen the documentation. You’d be surprised at who’s really making money and who isn’t.

This is how I come to this conclusion. This turned out to be a nice, lengthy post but I
get pretty passionate when it comes to this issue.

Keep sharpening your warm market skills. Keep expanding your knowledge about

Using the internet as a powerful tool to supplement your business

Make it happen and keep KILLIN IT in your MLM business!!!

-ec